Hotel28 Myeongdong in Seoul, South Korea has a corrected score of 3.9 ± 0.2 (solid evidence, 3 of 4 platforms), ranked 20 of 111 hotels we score in Seoul. Its platform ratings, normalised to 0-5, average 4.0 before correction: Booking.com 4.2, Tripadvisor 4.1, Google 3.8. Rooms from about $290 a night (cached, not a live quote).
Hotel28 Myeongdong is a 3.5-star boutique hotel located in the Myeongdong district of Seoul. Opened in 2016, the property features a cinematic theme and contemporary design with glass walls. It is part of the Small Luxury Hotels of the World collection and contains 85 rooms. The hotel includes a restaurant, a gym, and a business centre. Guests can access shopping areas and public transport easily from this central location. The rooms provide air purifiers and a complimentary minibar. While the interior is modern and well-maintained, the building exterior is relatively plain and can be difficult to spot from the street. It suits travellers looking for high-end service in a busy commercial area.
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